What We Heard: Art on the Bus

Anne Bray, co-founder of Freewaves, an organization committed to art in public places, describes the audience for its latest project Out the Window. Freewaves has commissioned experimental video art to show on screens inside over 2000 Metro buses throughout Los Angeles. One million Angelenos ride the bus everyday, two thirds are Latino, and the household income of riders is under $26,000. It’s a tremendous untapped audience for art. And as reporters thinking about who arts journalists need to reach an intriguing model for us.